[ visit the official website ]
david at sinergymanagement dot com
Four years of dreaming, working hard, and Udora has come to Liberty Square. Back home in Brazil, Liberty Square - the historical landmark, was always perceived as a symbol and a refuge to the chaotic lifestyle in Belo Horizonte. On their debut album, Udora finds deeper meanings to those words. "Liberty Square represents the physical place where we came from, but more importantly, it also represents a state of mind, a metaphor for what we’ve always dreamed to become." says Gustavo Drummond, the band’s lead singer/songwriter.
The story begins in Brazil at their defining point – playing the Rock in Rio Festival, the largest concert ever held in South America. Udora battled and beat over 1,500 bands for the main prize of performing in front of a crowd of 250,000 people. The exposure at the festival led to a successful tour where they sold over 10,000 self-released CD's over more than 150 shows.
Taking the band as far as they could in Brazil, Udora moved to Los Angeles, where they still reside to this day. The guys arrived with the clothes on their backs, a few guitars, and 700 dollars in their pockets. They bought a van, found an old mattress on the streets, threw it inside and this became their new home.
Struggling from day to day, Udora played countless shows throughout the United States, always trying to absorb the many nuances and subtleties of the American culture, but never departing from their original roots. Things started to fall into place when more and more fans started to converge. The buzz started growing and suddenly the industry took notice.
Being in America for only a short time, Udora created the opportunity to work with some reputable music veterans. The band toured the entire US with major label rock acts such as Jerry Cantrell of Alice in Chains, and have worked with such top record producers as Matt Wallace (Maroon 5, Faith No More, Train), Gavin Mackillop (Toad the Wet Sprocket, Goo Goo Dolls, Sugarcult), Bob Marlette (Black Sabbath, Seether, Il Nino) and Thom Russo (System Of A Down, Johnny Cash, Audioslave).
2005 has been a fresh start for the band, as the debut of Liberty Square, produced by Thom Russo, will bring the band’s unique blend of Rock, Bossa Nova and Gustavo’s soul-searching lyrics, to a broad audience. “The image depicted on the album cover shows a path. Although we’re striving for an end result, it’s the process of getting there that’s most important. The road that has to be traveled is both grim and enlightening, and to conquer your goals in life, you need to be focused on the journey, not only on the destination.”, says Gustavo.
With the band’s raw power and range of musical sensibilities, Liberty Square showcases an original yet familiar sound that fits perfectly into today's Modern Rock music scene. With a live show that has the explosive caress of a velvet hand grenade Udora is determined to reach the end of this journey in order to embrace a much greater one.